Delivering a Bigger and Better Beef in 2024

An Albanese Labor Government would invest $6 million in Beef Australia 2024 to turbocharge the event and ensure it is bigger and better in 2024.
This investment will help to expand Australia’s world-class beef industry and grow the visitor economy in Rockhampton.
The pandemic has made the importance of having a strong Australian agricultural sector clearer than ever.  From skills and labour shortages to supply chain disruptions, the Morrison-Joyce Government has let the sector down.
Empty supermarket shelves are demonstrating this stark reality to families across the country right now and are emphasising the importance of Australian food producers to our quality of life.
Labor has learned the lessons of the pandemic and is planning for a better future. We will invest in making Australia more self-reliant and self-sufficient – and that starts with ensuring our agricultural sector is thriving.
Labor understands just how critical the beef industry is to Central Queensland, which is why we would deliver this important new funding.
Beef Australia already generates more than $92 million in economic impact for the Greater Rockhampton Region and $59.5 million for Queensland.
The Australian beef industry is worth more than $15 billion to the Australian economy.
This expansion will benefit the local Rockhampton economy, giving more visitors the opportunity to attend Beef Australia 2024 and add further value to Australia’s world-class beef industry.
This commitment is particularly critical as the beef industry seeks to reengage with global export partners after COVID-19 restrictions.
Beef Australia is unable to expand at the current site without infrastructure investment.
This funding would fix this problem, helping to:
  • Increase the physical footprint of the event in the city of Rockhampton,
  • Invest in more infrastructure to meet growing requirements of a technology enabled event,
  • Revitalise the international program to reconnect with international customers and supply chain partners.
Only an Albanese Labor Government can be trusted to deliver for Central Queensland.

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